If holiday shopping is on your to-do list today, don’t forget to make sure local businesses are on your list. Today’s Small Business Saturday. Leah Long, the state director of the National Federation of Independent Business, reminds us all that small businesses are the backbone of our communities.
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Speaking of shopping, the National Retail Federation (NRF) predicts shoppers will spend more this year than they did last year. Experts say the balance between online and in-store shopping continues to blur, with convenience and accessibility playing a big role. . LSU marketing professor Dan Rice says retailers are focusing on seamless shopping experiences using technology like AI and data analytics to attract and retain customers.
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LSU will close out the regular season against Oklahoma tomorrow night, they’re hoping for a win on senior night. Kave Kieschnick has more…
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The world’s tallest Christmas tree structure is back again this year in Stonewall. The “Spirit of DeSoto” Christmas tree structure was unveiled last year, but this year’s lighting ceremony is bigger and better. The event kicks off at five behind Stonwall Government Plaza on Highway 171. The 300 foot radio communications tower “tree” lighting is set for 6:30.